Aim:
- Cleaner customer journey
- Short but inclusive information for the user
- Simple and understandable content
- Consistent content for SEO and Google search purposes
- Cleaner visuality, easier navigation

Phase 1: Content Page Design - Completed. 
Phase 2: Index Design, Author Page, Categories - In coding phase...

Result: ​​​​​​​
Data of Testing (1 May  2018 - 16 December 2018):
Bounce rate last year: %86.22
Bounce after new design: %75.23
↓ - %12.8 
Av. time on page: 2:52 
After new design this year: 03:16
↑ + %13.6 

The new design of blog sign up button has a new 245 click. 
Moreover, the design of new social media icons has a considerable amount of click rates.
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Content page:

Author page:

Index page:
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